Stop losing deals to the spreadsheet. Forge them.
DealFire is the operating system for real estate investors — wholesalers, bird-doggers, fix-and-flippers, and the creative finance crowd. Capture every lead, heat up your pipeline, track every deal, and follow up until the diamond is yours.
Your pipeline is leaking. You just can't see it.
You didn't build your business by accident — you found deals, chased them, and closed them. But somewhere between the sticky note, the text thread, and the sixth version of the spreadsheet, most of the money you should have made is quietly dying.
- Leads sit for days. By the time you call back, the seller has answered a different investor's voicemail.
- Follow-ups get forgotten. The one deal that mattered went cold because nothing reminded you to call.
- Bird-doggers go quiet. They stopped sending you deals because you never paid them — or you can't remember what you owe.
- Terms live in your head. Subject-to balance? Seller-finance payment? Exit trigger? The spreadsheet doesn't know, and neither do you.
- Deals die in email threads. Offers, counters, deadlines — scattered across five tabs and two phones.
Everything your deal flow needs, in one place
One pipeline that follows a deal from first phone call to the closing table — and pays for the next one.
Capture every lead
Calls, texts, emails, inbound marketing, and bird-dog submissions land in one inbox. Every lead becomes a record automatically — nothing falls through the cracks.
Deal pipelines for your strategies
Wholesale, assignment, subject-to, seller finance, notes, fix-and-flip, BRRRR. Drag deals through the stages that match how you actually do business.
Property math that matters
ARV, purchase price, rehab, holding costs — your projected profit on every property card. Know before you offer, not after.
Creative finance terms tracker
Subject-to balances, seller-finance notes, payments, and exit triggers on the record — not in your head or a notebook.
Follow-up that never forgets
Automatic text and email sequences, plus scheduled touches that remind you exactly when to call. No more dead leads from silence.
Bird-dog engine
Let bird-doggers submit deals straight into your pipeline, see what they brought in, and pay them on close — without the spreadsheet dance.
Buyers lists
Capture cash buyers and end buyers, tag their criteria, and match them to the deals you're ready to assign.
Tasks & checklists
Inspection, title, contract milestones, rehab scope — every deal runs its own checklist so nothing stalls at the table.
Dashboards & reports
Pipeline value, projected profit, lead response time, and where your next deal is most likely to come from — at a glance.
Built for the people who actually find the deals
Start where you are. Extend to any business that runs a pipeline.
Wholesalers
Track offers, assignments, and end buyers — and never lose a deal in the gap between contract and closing.
Bird-doggers
Submit deals, follow their status, and get paid on close. Your leads actually count.
Fix & flippers
Property math, rehab checklists, and exit tracking — from first look to sold.
Creative finance
Subject-to and seller-finance terms, payments, and exit triggers, tracked on every deal.
Investors & teams
Share one pipeline across your buyers, partners, and assistant — everyone sees the same truth.
Any business, later
Built to extend into any pipeline-driven business. Start in real estate, grow anywhere.
How a deal becomes a diamond
Three steps from raw lead to closing table.
Ignite
Every call, text, email, and bird-dog submission becomes a lead record in seconds.
Forge
Run the numbers, tag the strategy, set the terms, and rank the deal in your pipeline.
Close & collect
Follow-up automations carry it to the table — then start hunting the next one.
Pricing
Start free. Pay only when the pipeline is real. Cancel anytime.
- Up to 50 leads
- 1 user
- Core deal pipeline
- Contact & property records
- Community support
- Unlimited leads & deals
- 3 users
- Follow-up automation (text + email)
- Bird-dog engine & payouts
- Creative finance terms tracker
- Dashboards & reports
- Everything in Pro
- Up to 10 users
- Buyers lists & assignment matching
- Custom pipelines & fields
- API access
- Priority support
- Everything in Business
- More than 10 users
- Custom workflows & integrations
- Dedicated onboarding
- Priority support
Pay up front, keep more of the deal
| Commitment | Discount | Pro ($59.99/mo) | Business ($99.99/mo) |
|---|---|---|---|
| Monthly | — | $59.99/mo | $99.99/mo |
| 6 months | 10% off | $323.95 upfront · $53.99/mo | $539.95 upfront · $89.99/mo |
| Annual | 25% off | $539.91 upfront · $44.99/mo | $899.91 upfront · $74.99/mo |
| 2 years | 45% off | $791.87 upfront · $32.99/mo | $1,319.87 upfront · $54.99/mo |
Questions investors ask
What is creative finance, and does DealFire support it?
Creative finance is buying real estate without a traditional bank loan — subject-to, seller financing, lease options, and partnerships. DealFire has a dedicated terms tracker for subject-to balances, seller-finance notes, payments, and exit triggers, so every deal's structure is on the record.
How do bird-doggers submit deals to me?
You give each bird-dogger a simple submit link. Their deal lands in your pipeline as a lead with them attached, so you always know what they brought in and what you owe them on close.
Can I migrate from my spreadsheet?
Yes. Import your leads and deals with a CSV upload — contacts, properties, values, and stages come across in one pass.
Is there a setup fee or long-term contract?
No setup fee and no lock-in. You pay monthly, or take a discount for paying up front. Cancel anytime.
Will this work for non-real-estate businesses?
DealFire is built for real estate first, and designed to extend to any pipeline-driven business — agencies, services, B2B sales — when you're ready to grow.
The mine never stops producing. Neither should your pipeline.
Raw leads go in. Closed deals come out. Start free and keep the diamonds.
Just want to try it out, or on a limited budget? The free plan carries the same core capabilities as our paid tiers — if you're new to real estate and cutting your teeth on bird-dogging, you can land that first deal before you ever pay a cent.
Start free